Veterinary Business Matters Podcast

Oculus COVID-19 Veterinary Resilience Guide Episode 5: Marketing During The COVID-19 Crisis with Alyssa Rubenstein, Daniel MacDonald and Heather McPherson

April 6, 2020

In today’s episode, we are joined by Alyssa Rubenstein of Oculus Insights, Daniel MacDonald, CEO and owner of Trackable Revenue and Heather McPherson, marketing manager for McKee-Pownall Equine Services to discuss marketing your veterinary practice during the COVID-19 crisis. We touch on whether to increase or decrease your marketing efforts,  areas to grow and areas to maintain, the tone and messaging of your marketing and some tips that may impact your efforts.

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